How To Network

The longer you stay in the space, the greater your chances of success. Many people start on a creative path, and start building a network, but they don’t stick with it long enough for that network to bring value back to them. 

When I first started freelancing, I lamented my lack of a strong network. I knew a lot of people, sure. I cultivated strong relationships. But none of them were in a position to hire me. 

Fast forward four years. Many of my connections from college and my early days in LA are landing decision-making roles at their companies. I had good interactions with them early on, and stayed in the space, so now they’re hitting me up for work.

There’s hardly a strategy to waiting half of a decade for your connections to get budgets. You have to find ways to make money in the meantime. But there is a lesson here: Be nice and hang in there. Don’t give up. 

The longer you stay in the space, the greater your chances of success.